Zoe Karssen Pre Spring 2011 Collection

Founded in Amsterdam in 2010 the Zoe Karssen collections can best be described as easy to wear,tongue in cheek styles for the cool girls in town. The kind stylish look were designed by Zoe and Quince Karssen, who thought that reinterpreting and modernizing the look and making it easy to wear tees and sweats.Simplicity was the key, mixing themes and references from rock n roll to fashion, famous icons & quotes and with a distinct emphasis on popular culture. Their quirky but fun styles have quickly gained a loyal following across the globe. Check out their newest video.